Konu "Market Entry Mode Decisions" için İktisadi ve İdari Bilimler Fakültesi Dergisi listeleme
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Institutional determinants of multinational corporations’ entry mode choice in Turkey
(Afyon Kocatepe Üniversitesi, 2012-12)There are a wide range of factors that affect multinational corporations (MNCs) when they decide how to enter into a new market. In this study, the factors that shape MNCs’ entry mode decisions are investigated in institutional ...